Harcourts – AR Property Signage
Client: Harcourts Stafford
Website: https://connections.harcourts.com.au/
Project: AR Property Signage
Client Overview:
Harcourts Stafford is a leading Brisbane-based real estate agency.
Objective:
Harcourts Stafford was looking for an innovative way to stand out from its competitors and a way to connect better with customers through engaging media.
Solution:
Orpington Omni Media worked with Harcourts Stafford to trial AR property signage for a number of its premium properties.
Consumers who drove or walked past one of Harcourts Stafford’s properties could download the Orpington Omni Media app and scan the property street signage to get a video overview of the property. The video then linked through to the managing agent for more information and/or to book a private viewing. Where available, viewers were also sent to interactive 3D walkthroughs of properties for a longer, more immersive look.
Click here to see how Harcourts used AR in property advertising.